Social Media Fundraising Ideas

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When it comes to fundraising, it’s easy to feel uninspired. Fortunately, there are plenty of ways to spice up your fundraising. Moreover, the rise of online giving and social media fundraising opens up even more possibilities to raise funds. Here are a few social media fundraising ideas to bear in mind.

Social Media Fundraising Ideas

This article outlines how to leverage online fundraising to appeal to more supporters and make giving more convenient for supporters, to ensure a successful fundraiser.

Social Media Fundraising Ideas

Matching Gift Drives

Matching gifts are a convenient way to increase donations without spending too many extra resources or having to exert a lot of extra energy. In other words, it’s a simple way to receive double the funds for the same amount of work. It’s a popular form of corporate giving where donors who work for companies with matching gift programs submit their donations within the matching gift deadlines and their employers submit a donation of equal or sometimes larger value to your organization.


Crowdfunding can help to give your online fundraiser a boost and gain a significant number of new donors in a short amount of time. Crowdfunding involves funding a specific project or cause by collecting many small donations from an extensive base of donors. The process often involves using a crowdfunding website to set up a campaign page that features your reasons and goals for raising money. These platforms are also integrated with social sharing tools that allow you and your supporters to easily spread the word over social media and email.

Peer-To-Peer Fundraising

Peer-to-peer fundraising involves the use of peer-to-peer fundraising software where donors create personalized donation pages to support the organization’s fundraising efforts. The donors share these pages with their families and friends to help the organization raise more funds and meet greater fundraising goals.

These personalized pages are linked to the main campaign page to allow the nonprofit to oversee progress toward the overall goal.

Social Media Fundraising Ideas

Online Auctions

Charity auctions have been a popular way to raise funds over the years, but they’ve been modernized by hosting them online. Online auctions are a great way to raise funds online. The process involves running an online auction with the help of auction software. This type of platform allows you to build an online event site where you can list descriptions and photos of all auction items.

Online Donation Forms

Online donation forms are another popular way to raise funds online. They also provide numerous customization options, making them an online fundraising staple. Essentially, you can create a donation form or several forms and customize them to match your nonprofit’s brand.

Donors can then access your donation page and make their contributions. You can even integrate the donation form with your nonprofit CRM, allowing you to transfer your donors’ information to your donor management tool.

Bottom Line

With these social media fundraising ideas, you should be able to take advantage of social media to raise more funds for youth sports teams, school clubs, or whatever your cause may be!. Social media fundraising is great because it helps you reach out to donors who like to engage with organizations over social media.

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